Friday, May 27, 2016 Shopping Experience and Haul

Hello beauties,

Recently I hauled from a new online beauty shopping website named It’s a brand new website promising a personalized beauty experience for its members. Read on to know more about my experience...

I know you would be thinking, just as I had thought, another online shopping website, so what’s new? Don’t we have enough of those already…

However, the uniqueness of lies in providing personalized shopping experience to its users basis their profile saving them time as well as money. I was intrigued by the concept and did a haul from them. Read on to know more about my experience…

One of a kind Personalized beauty shopping experience: builds a profile taking inputs from you regarding your skin type, concerns, hair type and concerns etc. and get personalized recommendations for your beauty shopping. That's not all, you can modify the profile at any time.

Remembers you primary shopping preferences and the next time you run a search, it would show you two tabs, one with all products and one with recommendations for you. So you can go ahead and choose a product as per your beauty profile and needs.

Once you complete the profile and start shopping, the website displays closest products matching with your profile as well as your shopping preferences. doesn’t only stock women beauty products, but men and baby products as well.

What I love about
  • Excellent website layout: Quick loading and no distracting elements
  • Easy and intuitive enough to make browsing convenient even for first time users.
  • Creating your beauty profile is super easy and so is the checkout/payment procedure. No issues at all.
  • Free shipping above 999/-
  • Complimentary samples with every order
  • Aplava prestige: A customer loyality rewards program, basically you get loyalty points for each product shopped
  • Pricedrop alert subscription: On each product page there is an option of following that product, so whenever the product is on discount you will be notified.
  • Out of stock subscriptions: You would be notified when the product is back in stock upon subscription.
  • Products catergorization detailed and on horizontal as well as vertical level ensuring consumer the comfort of two level browsing
  • Shipping options: When I placed the order, I was informed that I would be receiving the product in 7-9 days, but I received the product within 2 days. I had placed the order on 24th May, 2016 and received the same on 26th May, 2016.
  • Payment options: Various payment options available, starting from cash on delivery (charged 50/- extra), credit card, debit card, net banking etc.
  • Customer care: They are simply brilliant and informed me diligently about my order as well as shipping details.
  • Option of checking product delivery time and availability with your pincode
  • Each product page includes product details, usage, brand information, as well as shipping and return options
  • Excellent promotions in place for customers, such as discounts, free monetary coupons on purchase etc.
  • Loyalty points added with each purchase
Here's what I got from them:

Natural Mango Mandarin Body Scrub
Maybelline Hyperglossy Eyeliner (Black) (eyeliner online)
Coloressence Herbal Sindoor (in Maroon)

In addition, they gave me a discount coupon of 300/- on a purchase of 1500/-, which is simply awesome.

What I feel could be improved:
  • Limited brands available for now, would love to see more brands and products added to the lineup
  • Would love to see a list of ingredients for all products

Have you shopped for beauty products online? How was your shopping experience? Share your comments below!

Disclaimer : I was provided a voucher to shop from the website. However, the views expressed here are my own and honest as always.

See ya...

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