Thursday, October 4, 2012

Press Release: Just Herbs and Vetiver magic

The Vetiver collection from Just Herbs

Just Herbs™- the pure, bespoke and Ayurvedic skincare label has introduced effective and results-driven skincare products derived from organically grown Vetiver- a tall grass native to India- and used in Ayurveda for its skincare benefits since antiquity.
The products include I’Mint- a 100% natural nourishing and toning pack enhanced with the synergestic combination of Vetiver and green tea, Plump-up- a wrinkle minimiser suited for oily or combination skin and Cascade, a day care lotion containing Aloe Vera and Wheatgerm in addition to Vetiver.
Vetiver (also called Khus in India) is a tall grass native to India and Just Herbs products use the oil derived from the roots of this grass through a process of steam distillation.
“Vetiver’s skin regenerative properties make it excellent for healing tired and stressed skin and to restore a youthful appearance,” says Dr. Neena Chopra, Director, Beauty and Technical, Just Herbs.
“On the skin, it has a nourishing and moisturizing effect and is useful for dry, irritated or dehydrated skin” further added Dr Neena Chopra.

Just Herbs I 'Mint Green Tea-Vetiver Nourishing and Toning Pack (Rs. 295 for 60 gms) 

A natural skin tonic to nourish and hydrate the fragile eye area suitable for all skin types. It boosts microcirculation in the capillaries and strengthens the collagen-elastin matrix, lack of which shows as dark circles through the thin skin around the eye area. Vetiver and green tea, combined with wonder herbs buchnania lanzan and madder root help fade away blemishes, lighten the skin and provide tone and elasticity.

Cascade Moisturising Day Care Lotion (Rs. 345 for 100 ml)

This day care lotion is reinforced with the hydrating action of Aloe Vera and antioxidant properties of Wheatgerm oil in addition to Vetiver. It restores moisture to the deepest layers of skin, and helps the skin to maintain its natural moisture thus plumping up fine lines that occur as a result of dryness. Vetiver helps rejuvenate the skin and improves skin regeneration process to enhance collagen elasticity thus improving the vital capacity of the skin to retain moisture. A perfect base for make-up, it leaves the skin satin smooth all day long. For best results apply on damp skin just after bath.      

Plumpup age-defying Anti-Wrinkle Gel (day repair) Rs. 495 for 50 gms.
A wrinkle minimiser in the form of a translucent gel, for intensive nourishment of the skin through the day. The natural antioxidant effects of its fruit oils protect the skin from oxidative sun damage and environment induced skin conditions. Vetiver, along with Indian Ginseng and fennel rejuvenate aging skin, strengthen the collagen matrix and boost immune functions to give it a firm and a youthful appearance.

About Just Herbs
A complete range of Ayurvedic beauty & spa essentials enriched with the tender and caressing goodness of plants, herbs and flowers tailor-made for you. Our range rests on the basic ayurvedic skin/body types (doshas) and gently brings your skin to its own perfect balance without compromising on the purity of the ingredients that we use. 

Just Herbs beauty products are

Pure: The Just Herbs collection does not contain strong artificial perfumes and possesses the faint fragrance and aroma of the woods. We share with you the ingredients- herbs and plant extracts that go into our products by clearly mentioning them on our labels along with the percentages used. Our packaging is recyclable and we encourage you to re-use our bottles and jars.

Bespoke: Our formulations are just like you---pure and special. They are not mass produced but tailor-made to suit, not only your skin type but also your mood, mental state and body composition ( called doshas in Ayurveda) to attain a perfect balance of the mind body and soul with the changing seasons. Over 90% of all work done to bring them to you- packaging, pouring into bottles etc. is done by a pair of hands, as unique as you are, enthusing them with the love and care that machines cannot.

Ayurvedic: Just Herbs products possess therapeutic properties and we’ve mentioned that clearly on each product label of our collection. We do not test these products on animals and do not use animal bi-products. We use the latest internationally prescribed quality control standards without compromising on the purity and efficacy of the Ayurvedic principles that we endorse.


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